Sunrider-The Perfect Business

THE DOW THEORY LETTERS

1. The ideal business sells the world rather than a single neighborhood or even a single city or state. In other words, it has an unlimited global market (and today this is more important than ever, since world markets have now opened up to an extent unparalleled in our lifetime).

2. The ideal business offers a product which enjoys an inelastic demand. Inelastic refers to a product that people need or desire - almost regardless of price.

3. The ideal business sells a product which cannot be easily substituted or copied. This means that the product is an original or at least it is something that can be copyrighted or patented.

4. The ideal business has minimal labor requirements (the few personnel, the better).

5. The ideal business enjoys low overhead. It does not need an expensive location; it does not need large amounts of electricity, advertising, legal advice, high priced employees, large inventory, etc.

6. The ideal business does not require big cash outlays or major investments in equipment. In other words, it does not tie up your capital (incidentally, one of the major reasons for new-business failure is under-capitalization).

7. The ideal business enjoys cash billings. In other words, it does not tie up your capital with lengthy or complex credit terms.

8. The ideal business is relatively free of all kinds of government and industry regulations and restrictions.

9. The ideal business satisfies your intellectual (and often emotional) needs. There is nothing like being fascinated with what you are doing. When that happens, you are not working, you are having fun.

10. The ideal business is portable or easily moveable. This means that you can take your business (and yourself) anywhere you want.

11. The ideal business leaves you with free time. In other words, tit doesn't require your labor and attention, 12, 16 or 18 ours a day.

12. The ideal business is one in which your income is not limited by your personal output (lawyers and doctors have this problem).

Sunrider fulfills all twelve of the ideal business requirements!

Disclaimer:
This website is owned by an independent Sunrider Distributor and Sunrider International does not endorse any information on this site. The information/products on this site are not intended to diagnose, treat, cure, or prevent any disease or replace medical advice or treatment. The information presented on this website is for informational purposes only, and is not medical advice or a substitute for a physician's consulation and/or examination. Advertisers on this site do not necessarily endorse any products referenced and the FDA has not evaluated any statements/information contained herein.